13 January 2026 | Hotel Polonia Palace, Warsaw




Hotel Polonia Palace, Warsaw
What we recognised
A strong solution is not enough if the client organisation is not ready
Retailers and consumer-goods companies may see the value of a solution but still lack a clear priority, an accountable owner, reliable data, implementation capacity or the right team.
Client-side decision-makers must be able to carry the risk
Inside client organisations, no decision can feel safer than a decision that might fail. Progress requires the right people, shared responsibility and a clear view of the consequences of both acting and waiting.
Innovation changes how the client organisation works
A new solution cannot create its full value when roles, processes, incentives and cooperation between departments are expected to remain unchanged.
What changed
These were not isolated sales problems. They were recurring market obstacles across very different solution areas.
We saw that our combined experience could help the industry understand why useful innovations stall, which conditions clients need before they can move and what helps a solution survive implementation.
The Solution Providers Hub gives that work a permanent, year-round structure. The insights can continue through living Solution Landscapes, 369DI Playbooks and future Retail Summit cycles instead of disappearing after one meeting.
Retail Summit remains part of the story
That broader purpose continues to strengthen Retail Summit. Throughout the year, the Hub helps European Conferences United identify which decisions, obstacles and solution questions the Summit needs to cover.
At Retail Summit, many of us meet again with retailers, consumer-goods leaders and the wider industry. What we learn there strengthens the next Hub and Retail Summit cycle.
"Our relationships came first. On 13 January 2026, the larger purpose behind them became clear."


